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September 30.2025
2 Minutes Read

Join the Big Apple PigOut: A Delicious Way to Support NYC's Seniors

Big Apple PigOut with a large burger in city setting

Supporting Our Seniors: A Unique Culinary Initiative

The vibrant streets of Harlem are set to come alive this October as the award-winning restaurant Harlem Shake kicks off a special campaign to support New York City's most vulnerable seniors. In partnership with Citymeals on Wheels, the Harlem Shake Big Apple PigOut offers not just delicious food, but also a chance to make a meaningful impact in the community.

What Is the Big Apple PigOut?

The Big Apple PigOut is a flavor-packed initiative that will run from October 1 to November 1, 2025. It features an enticing combo for just $35, which includes the uniquely crafted Pigskin Burger, Bacon Cheese Fries, and a Double Chocolate Bacon Milkshake topped with bacon crumbs. The highlight? A portion of each sale—20%—will directly assist Citymeals in delivering meals to homebound elderly New Yorkers, making each bite a step towards feeding those in need.

More Than Just a Meal

The combined efforts of Harlem Shake and Citymeals on Wheels can't be overstated. With Citymeals providing over 22,000 meals each week, initiatives like the Big Apple PigOut are crucial to sustaining their mission. Moreover, diners can also contribute any additional amount during their visit—another way to extend the reach of this community-driven effort.

Culinary Background: Harlem Shake

Established in 2013, Harlem Shake became known for crafting comfort foods that pay homage to the cultural tapestry of Harlem. With locations in Central Harlem, Park Slope, and Long Island City, the restaurant has become a local favorite and an ambassador for community engagement. By utilizing their platform to give back, Harlem Shake exemplifies how businesses can play a pivotal role in philanthropy.

Delicious Varieties That Make a Difference

The heart of this campaign lies not only in the food but also in the innovation behind it. The Pigskin Burger, with ingredients from the renowned Pat LaFrieda, promises not just flavor but a culinary experience that reflects Harlem’s spirit. Supporters will also enjoy the Bacon Cheese Fries and the indulgent Chocolate Milkshake, bringing extra delight to meals that already hold the potential to foster compassion.

How You Can Help

If you’re in the New York City area, participating is as easy as enjoying a good meal. Whether you’re dining in or utilizing delivery options, each order helps deliver more than satisfaction—it delivers hope. For those unable to visit, donations to Citymeals on Wheels can be made directly via their website, ensuring that everyone has an opportunity to contribute.

A Local Community Effort

The Big Apple PigOut underscores a vital truth: Community support plays a crucial role in ensuring the needs of our senior citizens are met. As New Yorkers unite to fight food insecurity among the elderly, the collaboration between a beloved local restaurant and a dedicated nonprofit organization highlights the power of community-focused initiatives.

Why This Matters

In conclusion, the Harlem Shake Big Apple PigOut serves as a reminder of how enjoyment and philanthropy can coexist. It's an invitation to experience incredible flavors while also making a significant impact on the lives of seniors who need it most. Join the movement this October, support Citymeals, and create ripples of change—one delicious meal at a time.

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09.30.2025

Krystal Turns 93: Embracing Innovation with Club Krystal Loyalty Program

Update Celebrating 93 Years of Flavor and Fun at Krystal This October, Krystal Restaurants is not only marking a significant milestone of 93 years in the quick-service industry but doing so with an exciting array of promotions and enhancements through its newly launched loyalty program, Club Krystal. Restaurant owners should take note as this initiative aims to deepen customer engagement and enhance brand loyalty in an increasingly competitive landscape. Introducing Club Krystal: Loyalty Program Brings Innovation The nationwide rollout of Club Krystal offers customers a digital platform to earn rewards through every purchase. Guests can earn points on food and non-alcoholic beverages, with the flexibility to track their progress via the Krystal app. This digital leap not only showcases technological savvy but highlights how vital it is for restaurants to adapt to changing consumer preferences, particularly in loyalty programs. Restaurant owners can take cues from this program's structure, where users can redeem discounts starting at 500 points, thereby fostering repeat business. This is especially crucial as loyalty programs can drive customer retention rates, which are increasingly necessary for survival in today’s fast-paced restaurant environment. Birthday Treats: A Sweet Way to Celebrate Krystal is also rolling out special birthday-themed menu items such as the Birthday Cake Shake loaded with festive rainbow sprinkles and Birthday Cake Glaze Bombs. Marketing these limited-time offerings creates urgency among customers and can certainly be a successful strategy for restaurant owners looking to invoke excitement around their offerings. Implementing seasonal promotions or themed dishes not only enhances customer experience but can be a powerful driver for sales. As Krystal shows, limited-time only items can elevate patron footfall and drive consumer interest in visiting locations during promotional periods. Engaging the Community with the Slider Showdown A unique element of Krystal's 93rd birthday celebrations includes a high-stakes eating contest, dubbed the Krystal Slider Showdown. Set to take place at two locations in Georgia and Tennessee, this event not only brings the community together but also offers winners a chance to score free Krystal for a year. Engagement strategies such as contests and community events can offer valuable lessons for restaurant owners looking for ways to create buzz and localize their brand. Such interactive experiences can amplify customer retention and foster a community spirit that extends beyond mere transactions. Seasonal Menu Items Highlight Tradition and Innovation October is also the time for the return of classic fall flavors at Krystal, featuring hearty options like the Sausage Gravy Biscuit and Beef-and-Bean Chili. This blend of classic offerings with festive flavors ensures that Krystal stays connected to its Southern roots while simultaneously appealing to modern tastes. For restaurant owners, reviving seasonal favorites can be a potent strategy to remind customers of fond memories associated with certain flavors and promote nostalgia-driven marketing. Lessons for Restaurant Owners: Embracing Change and Tradition As Krystal celebrates its impressive 93-year legacy, restaurant owners should take note of the strategies being deployed here—from a loyalty program ensuring customer engagement to seasonal menu items that cater to nostalgia. Emphasizing community involvement through events such as the Slider Showdown and utilizing a festive approach to marketing can help businesses harness excitement and energy throughout the year. This comprehensive approach not only solidifies customer loyalty but enhances operational practices, ensuring that both old and new patrons are encouraged to indulge in the offerings. In today's climate, learning from established brands like Krystal offers valuable insights into successfully maneuvering the restaurant industry's evolving landscape.

09.30.2025

G.J. Hart Takes the Helm at SPB Hospitality: What This Means for Restaurant Owners

Update SPB Hospitality Welcomes G.J. Hart as New CEO and Chairman In a strategic move aimed at steering SPB Hospitality toward new opportunities for growth, G.J. Hart has been appointed as the new Chairman and Chief Executive Officer. Hart, who officially stepped into this role on September 29, 2025, is replacing Josh Kern, who has played a significant role in the company’s recent endeavors but is stepping down for another opportunity in the restaurant industry. For those in the restaurant sector, Hart's ascent marks a pivotal shift for SPB Hospitality, the parent company of several well-known restaurant brands, including Krystal, Logan’s Roadhouse, and J. Alexander’s. With a remarkable career background that includes leadership positions at Red Robin, Torchy’s Tacos, California Pizza Kitchen, and Texas Roadhouse, Hart brings a wealth of experience to this multifaceted organization. Understanding the New Direction SPB Hospitality, backed by Fortress Investment Group, has undergone a transformative period, divesting from several non-core concepts and sharpening its focus on core brands. This move is critical as the restaurant industry navigates an evolving landscape marked by post-pandemic recovery challenges and shifting consumer preferences. Hart's leadership comes at a crucial time, particularly with SPB’s recent strategy to refine its brand portfolio. Hart expressed his enthusiasm about this new chapter, emphasizing SPB's strong foundation and the diverse portfolio he aims to elevate. "I am honored to join SPB Hospitality at such an important time," he stated. The company is intent on enhancing guest experiences while continuing to grow its various restaurant offerings. Why Experience Matters in Leadership Hart's track record in the industry is notable not only for the brands he has rejuvenated but also for the operational excellence he champions. For example, during his tenure at Red Robin, he spearheaded the 'North Star Plan,' which involved substantial investments and strategic renovations aimed at turning around the brand's performance. This experience serves as a beacon for SPB, indicating the potential for innovation and growth under his leadership. The appointment resonates with the current sentiment in the restaurant industry that emphasizes the importance of adaptable leadership. As operators consider their own strategic plans, Hart's leadership philosophy could provide a model for navigating adversity while fostering a culture of resilience and customer-centricity. Future Opportunities for SPB and Its Brands As SPB Hospitality looks to the future, there are several opportunities on the horizon. The company's recent adjustments reflect a commitment to refining core operations and focusing on brands that can thrive in the ever-changing market. Current trends suggest that successful restaurant brands are those that pivot quickly to meet consumer demand, particularly as preferences lean toward healthier options and unique dining experiences. Additionally, Krystal’s recent refranchising initiative and the introduction of new store designs position it uniquely to capture a broader audience. With a seasoned CEO like Hart at the helm, SPB's brands can leverage fresh ideas while maintaining focus on quality and consistency. Embracing Change in the Restaurant Sphere For restaurant owners and stakeholders, understanding the dynamics at play in leadership changes is crucial. As Hart prepares to implement strategic initiatives, the industry must watch closely to see how these will affect market positioning and brand perception. Furthermore, the lessons learned from such leadership transitions can serve as valuable insights for other restaurant brands aiming to navigate their own challenges. Hart's appointment reflects deeper industry patterns where adaptability and responsiveness to market changes are essential. It will be interesting to observe how under his leadership, SPB Hospitality forges its path forward amid ongoing industry transformations. A Call for Engagement As the restaurant landscape evolves, staying informed about leadership changes and strategic shifts is more important than ever. Connect with industry networks to share insights and experiences that can illuminate the path forward for all restaurant operators. Join the conversation and be part of the dynamic change shaping our industry today.

09.30.2025

Discover How LouLou's Express Lunch Transforms Midday Dining for Restaurants

Update Bringing the French Riviera to Santa Monica LouLou Santa Monica is redefining lunchtime with its new Express Lunch menu that encapsulates the breezy charm of the French Riviera. From its location at 395 Santa Monica Place, this vibrant eatery invites local diners to step away from their busy schedules and immerse themselves in a delightful escape, even if just for a brief midday meal. The Express Lunch is available Monday through Friday and is priced at $19 for two courses, making it an attractive option for those seeking quality dining without a lengthy time commitment. A Flavorful Menu Designed for Busy Professionals The Express Lunch menu is crafted with flavor and convenience in mind. It features a variety of Riviera-inspired dishes that cater to palates with diverse preferences. Diners can indulge in the Fried Chicken Sandwich, flavorful Quiche Lorraine, and hearty Tagliatelle Carbonara among other exciting options. This selection is not just about nutrition; it’s about providing a dining experience that transports guests to an idyllic coastal escape. The Rooftop setting offers picturesque views, enhancing the overall ambiance that LouLou promises to its patrons. Creating Memorable Experiences LouLou isn’t just a restaurant; it’s a destination. It has become a hub for celebrations, business meetings, and casual gatherings alike. Beyond the Express Lunch, it hosts themed events such as Tulum Thursdays and Saturday Rosé Brunches, appealing to diverse audiences. These experiences contribute to the restaurant’s reputation, drawing in crowds who seek more than just a meal—they desire a memorable outing that combines great food with lively entertainment. Why This Matters for Restaurant Owners For restaurant owners looking to grow their businesses, the approach of LouLou offers valuable insights. The importance of creating a unique dining experience cannot be overstated. As competition grows and consumers seek memorable outings, restaurants that prioritize atmosphere, quality cuisine, and themed events set themselves apart. LouLou’s distinct concept highlights how combining these elements can enhance customer engagement and loyalty. Inspiration for Your Own Offerings The Express Lunch initiative at LouLou is a shining example of effective marketing in the food service industry. It showcases the effectiveness of bundling meals for a fixed price, which appeals to cost-conscious diners while simplifying their choices. As a restaurant owner, consider how you might implement similar strategies to optimize your menu offerings. Focus on speed without sacrificing quality, and find ways to inject local cultural charm into your culinary presentations. Take Action and Stay Inspired As the culinary landscape continues to evolve, it’s crucial to remain open to new ideas and trends. Engage with your patrons to understand their desires, and consider how you can innovate in your offerings. If you haven’t yet explored a themed lunch menu, why not take the plunge? Channel your inner creative spirit and consider how you might emulate LouLou’s magic at your own establishment. The key is to create dining experiences that resonate on an emotional level, stirring delight and connection among your guests.

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