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September 30.2025
3 Minutes Read

G.J. Hart's Appointment as CEO: A Transformative Shift for SPB Hospitality

SPB Hospitality logo with tagline 'Serving People Better'.

New Era for SPB Hospitality as G.J. Hart Takes the Helm

SPB Hospitality proudly announces that G.J. Hart has been appointed as Chairman and Chief Executive Officer, effective immediately. This transition marks a significant moment for the company, further positioning it for growth amid an evolving hospitality landscape. Hart steps into his new role following the departure of Josh Kern, who has led the company for nearly seven years.

Who is G.J. Hart?

G.J. Hart comes with an extensive track record in the restaurant industry, previously serving as CEO for notable brands like Red Robin Gourmet Burgers, Torchy’s Tacos, and California Pizza Kitchen. His strategic vision and operational excellence will be crucial for SPB as it focuses on strengthening its diverse portfolio of casual dining restaurants, which includes popular names such as Logan’s Roadhouse and J. Alexander’s.

The Shift in Strategy: Focus on Core Brands

SPB Hospitality has navigated a transformative phase in recent months, divesting non-core concepts like Old Chicago Pizza + Taproom to streamline its focus on flagship brands. Hart’s arrival is timely as the company seeks to capitalize on its strengthened core portfolio, merging Krystal's operational management under SPB's umbrella. The merger has opened avenues for growth, as Krystal has pivoted to franchising while launching an innovative store design aimed at contemporary market demands.

The Road Ahead: What Lies Beneath?

The restaurant sector is facing its share of challenges, including fluctuations in performance across various concepts. Hart recognizes this complexity, stating, “I look forward to working closely with the board, leadership team, and operators to build on the momentum already in place.” His collaborative approach will likely foster a culture of adaptability and innovation within SPB during these testing times.

Implications for Restaurant Owners

For restaurant owners, this leadership change signifies potential opportunities aimed toward revitalizing restaurant operations within the SPB portfolio. Hart’s experience with major brands equips him with insights into navigating economic pressures while enhancing brand loyalty and operational efficiencies. Additionally, his understanding of restaurant culture could be instrumental in building an engaged workforce, which is vital for delivering exceptional guest experiences.

The Broader Impact on the Hospitality Industry

As SPB Hospitality embarks on this new chapter under G.J. Hart’s leadership, industry stakeholders will closely monitor its strategies for brand revitalization. Successful execution could set a benchmark in the casual dining space, emphasizing the importance of adaptability in an ever-changing market. Historical analysis shows that companies led by innovative leaders are more likely to weather industry storms and emerge stronger.

Conclusion: An Invitation to Collaborate

As we observe the evolution of SPB Hospitality and its renewed focus, restaurant owners are encouraged to take note of the new leadership strategies being implemented. G.J. Hart’s appointment could serve as a case study in executive transitions within the industry, highlighting the importance of strategic direction and resource optimization. It's an opportune moment for collaboration and knowledge sharing among peers across the restaurant sector.

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09.30.2025

Big Taste, Big Rewards: Celebrate Krystal's 93rd Birthday with Club Krystal!

Update Honoring a Legacy: Krystal's 93rd Birthday CelebrationAs Krystal turns 93 this October, the iconic fast-food chain isn’t just looking back at its rich heritage but is also set to launch an exciting new chapter in its history. With the introduction of the Club Krystal loyalty program, Krystal aims to strengthen its connection with dedicated fans while inviting a new generation to explore its classic offerings.A New Era of Loyalty with Club KrystalThe nationwide rollout of the Club Krystal loyalty program is designed to enhance the customer experience. Guests can earn points with every qualifying purchase, track their rewards through the app, and access exclusive deals. This integration of digital rewards reflects a broader trend in the fast-food industry, where improving customer engagement is crucial for staying relevant.Birthday Treats: A Taste of CelebrationIn conjunction with its milestone anniversary, Krystal is unveiling festive menu items that celebrate this occasion. The Birthday Cake Shake and Birthday Cake Glaze Bombs are just two new offerings that carry a spirit of fun and indulgence. This innovative approach to menu design not only delights loyal customers but also serves to attract new patrons, showcasing Krystal’s ability to balance tradition with creativity.Krystal Slider Showdown: An Eating Contest Unlike Any OtherOn October 24, the celebration will reach its peak with the Krystal Slider Showdown eating contest. Taking place at two selected locations, this event promises to engage local communities and reinforce Krystal's position as a beloved neighborhood eatery. With potential grand prizes including free Krystal for a year, contestants will undoubtedly be motivated to participate, fostering a lively atmosphere that celebrates not just food, but community.Seasonal Highlights: Fall Flavors ReturnOctober also marks the return of seasonal favorites such as the Sausage Gravy Biscuit and Hearty Beef-and-Bean Chili. By mixing traditional staples with limited-time offerings, Krystal is ensuring that their menu remains fresh and exciting, appealing to both devoted customers and those looking to try something new. The strategic timing of these menu launches aligns perfectly with fall cravings, strengthening customer ties during the cozy dining season.Looking Ahead: Insights for Restaurant OwnersFor restaurant owners, Krystal's efforts to engage customers through loyalty programs and festive promotions highlight valuable lessons in marketing and customer service. Implementing similar programs could foster loyalty and create memorable customer experiences in your own establishment. Additionally, seasonal menu updates can keep your offerings relevant and timely, ensuring customers have reasons to return.Join the Celebration!As Krystal commemorates 93 years with exciting new initiatives and cherished traditions, this celebration offers restaurant owners insight into effective marketing tactics. Engaging with customers through innovative rewards and seasonal menu offerings can drive business growth and strengthen community ties. Celebrate the delicious legacy of Krystal by exploring new ways to connect with your own patrons.

09.30.2025

G.J. Hart Takes Charge as SPB Hospitality's New CEO: A New Era Begins

Update The Leadership Transition at SPB Hospitality In a significant shift within the restaurant industry, SPB Hospitality has appointed G.J. Hart as the new Chairman and Chief Executive Officer, effective immediately. Hart takes over from Josh Kern, who has been a cornerstone of the company for nearly seven years. This transition comes at a pivotal moment for SPB, as it has been restructuring and refining its brand portfolio following several recent divestitures. G.J. Hart: A Proven Industry Leader Bringing a wealth of experience, G.J. Hart is well-known for his leadership roles at notable restaurant brands such as Texas Roadhouse, California Pizza Kitchen, and Red Robin, where he served most recently. His extensive background gives him a comprehensive understanding of operational excellence, brand management, and strategic growth—key attributes that SPB Hospitality seeks as it navigates its next chapter. Morgan McClure, a board member and Managing Director at Fortress Investment Group, commended Hart as a "proven leader" with a strong reputation in the restaurant business. Refining SPB’s Diverse Portfolio Under Hart's leadership, SPB Hospitality aims to build on a diverse portfolio that encompasses brands such as Logan’s Roadhouse, Krystal, and J. Alexander’s. The company has recently sold off several concepts, including Old Chicago Pizza + Taproom, as part of its efforts to focus on delivering exceptional guest experiences and refining its offerings. With Hart steering the helm, the company is poised to strengthen brand synergy and optimize operations. Why This Appointment Is Crucial for Restaurant Owners For restaurant owners and industry stakeholders, Hart’s appointment is a beacon of hope amidst ongoing market disruptions. His track record of operational success and deep industry connections offer a fresh perspective that could reinvigorate SPB’s strategic direction. As they continue to adapt post-pandemic, this leadership change signals a renewed commitment to growth and excellence in service delivery across all venues. Looking Ahead: The Future of SPB Hospitality and Beyond Hart himself expressed optimism about his new role, stating, "I am honored to join SPB Hospitality at such an important time." The company faces a challenging yet exciting landscape, with opportunities to innovate and grow through experience-driven strategies focused on customer satisfaction. As more change sweeps across the restaurant industry, the leadership of seasoned professionals like Hart will be pivotal in maneuvering through the complexities of today’s market. As we watch SPB Hospitality unfold its plans under G.J. Hart's leadership, it's essential for restaurant owners to consider how similar strategic shifts and leadership styles could impact their own operations. Engaging with industry updates and adapting to leadership trends could prove invaluable in sustaining business in these challenging times.

09.30.2025

Join Harlem Shake's Big Apple PigOut to Feed NYC's Seniors

Update Harlem Shake and Citymeals: A Tasty Collaboration for a Worthy CauseAs we step into October, New Yorkers can enjoy delicious food while also making a difference in the community thanks to the collaboration between Harlem Shake and Citymeals on Wheels. This partnership highlights the importance of supporting our city’s vulnerable populations—specifically, the older residents who are often homebound and in need of assistance. The "Big Apple PigOut" event runs from October 1 to November 1, 2025, where fans of tasty eats can purchase a special combo meal to help feed those in need.The Big Apple PigOut Combo: Flavor with a PurposeThe star of this initiative is the Big Apple PigOut combo, priced at $35. This mouth-watering meal includes the Pigskin Burger—two Pat LaFrieda beef patties, crafted to perfection, topped with pork rinds, cheddar cheese, pickles, onions, and a smoky BBQ sauce. Accompanying it is the Bacon Cheese Fries, which elevate traditional fries by adding gooey cheese sauce, crispy bacon, and fresh chives for a savory kick. To top it all off, don’t miss the Double Chocolate Bacon Milkshake, a throwback favorite mixed with bacon for an irresistible sweet and salty treat.Not only does this combo offer delectable flavors, but 20% of each sale will go directly to Citymeals on Wheels, helping to deliver nutritious meals to 22,000 homebound older New Yorkers. Dine-in and delivery customers are also encouraged to make additional donations, further reinforcing the spirit of community and support.Building Bridges Through FoodThis venture is not just a promotional event; it serves as a reminder of the vital role that restaurants play in their communities. As reported by Citymeals on Wheels, the dining industry inherently has roots in philanthropy, brimming with opportunities to support local causes. The "Big Apple PigOut" not only showcases Harlem Shake’s menu diversity but also underscores their commitment to using their platform for social good.Engaging Local Dines in a Greater CauseAs the restaurant industry faces myriad challenges, sooner or later facing restored interest in communal dining, events like this can be a beacon of hope. By partaking in the Big Apple PigOut event, restaurant owners can learn from Harlem Shake’s model. This initiative embodies a unique fusion of cuisine with community service, illustrating how a shared meal can bridge gaps and build connections among local residents.For restaurant owners contemplating their own charitable initiatives, this partnership model of food and community impact offers invaluable insights into leveraging food craftsmanship for philanthropic goals. Not only does it draw customers to the table, but it fosters deeper social ties.Future Predictions: The Growing Trend of Philanthropic DiningAs more restaurateurs recognize the potential for philanthropy within their business models, we are likely to see an increase in events that combine dining with charitable giving. Events like Citymeals’ Dineout program or partnerships with established organizations will continue to resonate with customers, creating dining experiences that also contribute to local welfare. The evolution of the restaurant industry will increasingly depend on community engagement, where food serves as a catalyst for social change.Call to Action: Get Involved!For restaurant owners and food enthusiasts alike, participating in the Big Apple PigOut not only shines a light on social responsibility but also provides valuable opportunities for networking and collaboration within the industry. Embrace this chance to offer something unique while giving back. As Harlem Shake aptly demonstrates, your next meal can be more than just food—it can be an opportunity to extend your hand to the elderly population that deserves our respect and care. Mark your calendar and don't miss out on this delicious way to make an impact in your community!

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